RCI Hospitality Announces Opening of Third Bombshells Sports Bar/Restaurant in Houston Area

HOUSTON, Texas—October 30, 2014—The Bombshells invasion of fast-growing Houston continues. RCI Hospitality Holdings, Inc. (NasdaqGM: RICK) announced that its wholly-owned subsidiary will open the newest military-themed Bombshells sports bar/restaurant in the Houston area on Monday, November 3rd.

The highly visible Bombshells, with 8,000 square feet in the bar/restaurant area, in addition to 3,000 square feet in the patio area, is located at 12810 Gulf Freeway (near Fuqua Street), Houston, TX, 77034, (281) 922-6289. The patio also features a full music stage and bar. Hours are 11 AM to 2 AM daily. Additional information can be found at http://www.4bombshells.com/.

This is the third Bombshells in the Houston area and the fifth in Texas. Other Bombshells are located in Dallas and Austin. The next Bombshells is planned for the Willowbrook area of Northwest Houston on Highway 249. Management is presently focused on identifying three more locations.

“Having three and soon four Bombshells in the Houston area along major highways is giving us critical mass in terms of exposure and awareness,” said David Simmons, Director of Operations of RCI’s Restaurant Division. “People already know Bombshells before a new location opens. This allows for very successful openings, a solid increase in average unit sales and the ability to capitalize on marketing opportunities.”

Bombshells combines multiple restaurant/entertainment concepts in one location, targeting the millennial generation with great food, live music and a fun environment. “Bombshells is completely different from other themed restaurants,” said Mr. Simmons. “Once you arrive, you immediately feel the concept, the attention to detail and the military influence.”

Features include:

·         Lunch, family dining late day/early evening, happy hour

·         Big outdoor patio

·         Full bar with a wide range of popular brands

·         Huge flat screen TVs for all major sporting events

·         Popular local bands providing live music

·         Attractive waitresses

About RCI Hospitality Holdings, Inc. (NasdaqGM: RICK)

With 45 units, RCI Hospitality Holdings, Inc. (formerly Rick’s Cabaret International, Inc.), through its subsidiaries, is the country’s leading company in adult gentlemen clubs and sports bars/restaurants. Adult clubs in New York City, Miami, Philadelphia, Charlotte, Dallas/Ft. Worth, Houston, Minneapolis, Indianapolis and other cities operate under brand names, such as “Rick's Cabaret,” “XTC,” “Club Onyx,” “Vivid Cabaret,” “Jaguars” and “Tootsie’s Cabaret.” Sports bars/restaurants operate under the brand name “Bombshells.” Please visit http://www.rcihospitality.com/

Forward-Looking Statements

This press release may contain forward-looking statements that involve a number of risks and uncertainties that could cause the company’s actual results to differ materially from those indicated in this press release, including the risks and uncertainties associated with operating and managing an adult business, the business climates in cities where it operates, the success or lack thereof in launching and building the company’s businesses, risks and uncertainties related to the operational and financial results of our Web sites, conditions relevant to real estate transactions, and numerous other factors such as laws governing the operation of adult entertainment businesses, competition and dependence on key personnel. The company has no obligation to update or revise the forward-looking statements to reflect the occurrence of future events or circumstances.

Media & Investor Contacts

Gary Fishman and Steven Anreder at 212-532-3232 or gary.fishman@anreder.com and steven.anreder@anreder.com